Resistance and Refusal to Adapt the Business Module

Often, I find myself looking at businesses where they refused to adapt to the new era. From technical development, competition and innovation. Some businesses tend to become obsolete if they do not look ahead, assess the grounds and realise and/or estimate that within few years they might need to shut down. We have many examplesContinue reading “Resistance and Refusal to Adapt the Business Module”

Digital Marketing 101 – The Times Have Changed

Change is one of the most challenging words and actions an individual can face. To be fair, and not to generalise… Some people tend to like their routine, the constance of information and knowledge, the stability of this constance and the comfort it gives them in performing their job. The comfort where they are ableContinue reading “Digital Marketing 101 – The Times Have Changed”